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Search Engine Optimization (SEO)- Beginner

This course is the first within the SEO Specialization and it is intended to give you a taste of SEO. You will be introduced to the foundational elements of how search engines work, how the SEO landscape has changed and what you can expect in the future. You discuss core SEO strategies and tactics used to drive more organic search results to a specific website or set of websites, as well as tactics to avoid to prevent penalization from search engines.

Program Prerequisite

General Requirements:

  • University / College graduates
  • Saudi nationals
  • Excellent spoken and written English proficiency
  • Commitment to attend 5 hours/day for virtual class
  • Ensure that all information and documents submitted are accurate Have the minimum required technical knowledge for each track as specified in the application
  • Complete the online application before deadline (24th of April, 2020)

Hardware Requirements

  • Computer running OS X or Windows.
  • Chrome Browser.

Technical Prerequisites

  • No prior experience required.
  • Navigating the Internet.
  • Basic computer skills like managing files.
  • Running basic programs will be useful